Water Literacy Foundation

Water for all | Water Efficient Nation

Testimonials

Articels

BBC: 'I want to train more water warriors'

Ayyappa Masagi has a simple message: "You want water? Call me!" Thousands have. And his phone rings dozens of times a day. There appears to be an endless supply of patients for the man nicknamed India's "Water Doctor".

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The Guardian: 'Borewells run dry? Crops failing? The Water Doctor will see you now!'

Masagi’s concept to capture flood water is simple: collect, filter and store rainwater underground. “Today, most farm lands are flat and when rain falls, water doesn’t stay; the surface soil can only absorb a little amount of water,” he says. “We cannot trap all rainwater, but just capturing 20% would make the farmers self-sufficient.”

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The New  Indian Express: 'The water paladin who catches every drop of rain.'

“While my urban and industry focus gives me a small margin, the rural segment is my social responsibility. While NABARD, Swiss aid, Deshpande foundation etc have been supporting me, I started Rain Water Concepts India Limited in 2008 with the objective of water freedom for all as it is not a commodity but a resource."

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The Times of India: 'Warrior who harvests water using simple solutions'

"Water, water, everywhere," is the motto by which Ayyappa Mahadevappa Masagi lives. When it's believed that the next world war will be fought over water, at a micro level in Bangalore, people working for the water utility are roughed up by consumers who haven't seen a drop of water trickle from their taps in days. Says Masagi, "Who said there's a water crisis? We have plenty of water, even in Bangalore. It's just that we haven't been looking at the available, easy solutions."

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